Great Article “What Makes A Company An Attractive Investment”

By | November 8, 2013

If you are looking at the quality of the company that you are thinking about investing in then this article is a great read.

Knowing what to look for when you are searching for a company to invest in is vital and if you have put some thought into what you should be looking for then it will make the job a lot easier to complete. The article points out that there is more to searching for the right company to invest in than just look for an explosive growth. This is important but as you should be looking at the longer term picture then having a company that is just showing a growth factor might not be the only thing you should be looking for.

The Bigger Picture


This article explains the benefits of knowing the best way to identify a company that could be a great investment opportunity.  It does this by looking at different sections that you should take into consideration when you are looking to invest in a company.

It is important that you look at the company as a whole as well as breaking down into individual sections. It is these sections that can emphases the good companies from the not so good companies and which ones you should be investing your money in.

It mentions the economic term that was pioneered by Warren Buffet, the economic moat, this protects the company. The larger the moat the longer and better the protection is for this particular company. The example from the article looks at a pharmaceutical company that has the patent on a popular drug and this is not due to expire for another few years. The moat that protects this company is the drug that they have manufactured and the patent that is still current, they in essence have a moat protecting the company until the date of the patent expires.

It is important to look for a company that is profitable; this is a basic consideration that you need to look for in a company that spends less than they earn. This makes good financial sense in any business. But it might not be so easy to spot so you might need to do some digging in the company’s records to find this information. It is a good idea to have some knowledge in this area because it can be very easy to miss some important information that might have made you think twice about your investment.

The article also looks at the leadership and manger’s who have the foresight to manage and lead the company in times that can sometimes be very difficult and bring any company through some of the economic crisis needs a great management and leadership that can make the correct decisions are companies that you want to be looking for. Those companies that are looking at the future and the way the world is changing in their area and not those companies that seem stuck on an idea without moving forward.

Having a company that has products or services that are vital to the everyday lives of many people is going to be a company that you should give serious consideration to. As the article points out these companies could be great options for investing in.

The most important aspect of the article is to know that ‘there is a difference between a great company and a great investment’ and only when you can distinguish the difference should you be considering investing and growing your money.

Creating a breakdown of the different areas gives you a better insight into the company that you are looking for. It will mean that you will be in a better position when you have made your final choices and these choices will have been made only after you have looked at the full facts that you are able to obtain from the different sources that are open to you. It is now so much easier to research the companies that you are interested in; it is possible to get all the information that you need from the internet. This gives you great choices of companies from all around the world; it means that you will have even greater options and that ability to choose the companies that match your requirements.

Making you think

It is important that you consider the company that you are thinking about investing in. You want to know that they are going to make your money work and this is only possible if you consider the bigger picture. You need to spend some time getting to know the company and if you like the company too, it can sometimes mean passing by on an investment opportunity even if it looks great just because you dislike something. This is fine and you need to take a stock of your own feelings because at the end of the day it is your money that you are using to invest, and you have to live with your decisions.

Whatever company that you choose to invest in make sure that you have put the time and the effort into making sure they are the right company for you. If you make a mistake and remove your money you could end up losing some of your capital that you have used. You might choose to sit and ride it out and see if the company improves, but you must remember it is your money and there are times when it is better to pull the plug on an investment and accept the loss that you made. Not every investment is going to make money for you and this is why you need to make sure that you have thought through your investment plan and have worked out the amount of capital that you are going to place in any one area. As well as researching the companies that you are planning to put your investment capital.

So, before you make the commitment into any company make sure that it ticks all the right boxes for a great investment opportunity.




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